JetBlue

http://www.jolt.co.uk/profile/45193/cooper/
Now, with swine flu and a rough economy takinbgtheir toll, the airlinw will discontinue the flight in Septemberf and October, historically slow monthw for that route. The airline will likely resumer servicein mid-November, said Trudy Carson, TIA’s directofr of Air Services. stopped its route in 2000. trie d it once a week but stopped afterdsix weeks. (NYSE:AAI) had planned to fly the routee four years ago but cancelled those planxs after Hurricane Wilma batteredthe Yucatan. “Wwe just haven’t had the best of luck with that Carson said. Efforts to promotse the route thissummer aren’t being abandoned.
The Mexiclo Tourism Board and the CancunConvention & Visitors Bureau have spent $40,000 to purchase billboards. To expane the outdoor marketing campaign, JetBlue (NASDAQ: JBLU) is spendinf an additional $20,000 with TIA chipping in said Carson. The goal of the marketing effortf is to build momentum for a returb of the servicewhen “season” hits. Whilw loads on the route in May duringg the swine flu scarewere nominal, traffic has picked up on the routr in recent weeks as JetBlue’s 100-seat Embraer 190 has been runningb half-full on average, Carson said.